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    Home / Central Data Catalog / HEALTH_AND_WELL-BEING / DDI-KEN-APHRC-IDRCRECAP-2020-V1.0 / variable [F9]
Health_and_Well-Being

Developing a package of effective regulatory interventions for healthier food environments in Kenya, RECAP

Kenya, 2021 - 2022
Health and Well-Being (HaW)
Gershim Asiki (PhD)
Last modified November 13, 2024 Page views 10640 Documentation in PDF Metadata DDI/XML JSON
  • Study description
  • Documentation
  • Data Description
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  • Data files
  • Advertisements_School_Neighborhoods
  • Final_Outlet_School_Neighborhoods
  • Supermarketinstore_Mapping
  • Updated_TVdata
CSV JSON

15: Advertisement type If advettisement is coded as 8 then go to the next advert (q15)

Data file: Updated_TVdata

Overview

vald 3700
invd 0
Interval discrete
Decimal 0
Range 1 - 8

Questions and instructions

Literal question
advertisement type
Categories
Value Category Cases
1 Food or drink product-food company/brand 1139
30.8%
2 Food or drink brand - promoted in advertisement by non food brand/company/retail 4
0.1%
3 Food or drink company/brand ( no retailer) without food or drink product 2
0.1%
4 Food/drink retailer (supermarket/convinience store) with food or drink product 147
4%
5 Food/drink retailer (supermarket/convinience store) without food or drink produc 7
0.2%
6 Food/drink retailer (restaurant / takeaway fastfood) with food or drink product 22
0.6%
7 Food/drink retailer (restaurant / takeaway fastfood) without food or drink produ 13
0.4%
8 Non food or drink product 2366
63.9%
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
Question pretext
CHANNEL AND PROGRAM INFORMATION
Question post text
If advettisement is coded as 8 then go to the next advert ; if advert is coded as 1-7 , complete code 17 to 34 to describe the food related advertisement in more detail
Interviewer instructions
code as one fo the options provided

Description

Text
Type of advertisement e.g food or drink product
Universe
TV AND RADIO STATTIONS
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