Developing a package of effective regulatory interventions for healthier food environments in Kenya, RECAP

Kenya, 2021 - 2022
Health and Well-Being (HaW)

Gershim Asiki (PhD)

CSV JSON

19: Power of advertising strategy (q19)

Data file: Updated_TVdata

Overview

vald 2656

invd 0

Interval discrete

Questions and instructions

Literal question

power of advertising strategy

Categories

Value	Cases
1	319	17.4%
1 10	22
1 10 96	7
1 2	7
1 2 5	3
1 3	1
1 3 6	1
1 3 9	11
1 3 9 96	6
1 3 96	1
1 4	7
1 4 5 10	1
1 5	23
1 5 6	2
1 5 6 96	2
1 5 9	1
1 5 96	1
1 6	11
1 6 8 96	1
1 6 9	1
1 6 96	35
1 8	6
1 8 9	5
1 8 9 96	2
1 8 96	1
1 9	145
1 9 96	144
1 96	243
10	139	7.6%
10 96	1
3	2	0.1%
3 6	2
3 96	22
5	12	0.7%
6	205	11.2%
6 10	1
6 7	1
6 8	13
6 96	27
8	70	3.8%
8 10	10
8 9	2
8 96	36
9	143	7.8%
9 96	17
96	944	51.5%

Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.

Question pretext

power of advertising

Question post text

N/A

Interviewer instructions

N/A

Description

Text

The type of advertising strategy used e.g use of cartoon or sports person

Universe

TV AND RADIO STATTIONS